how will you manage?

Football Manager is Sega’s virtual gaming answer to every fan that’s ever screamed at the dugout from a freezing terrace ‘I could do a better job than you!’ The massively popular management simulation game makes gamers the kings of their teams own destiny. Our graphics for product and apparel reflect the joy of a well planned triumph, the relief of a lucky escape and the power of being the boss.

Applied graphics

Product concepts

Direct marketing look-book

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