Gerrus A Cracker June
Gogglebox branded crackers could soon be a reality after Studio Lambert asked us to work with them on a consumer products style guide. We took the most common aspect ratio for contemporary TV’s as the basis for a classic grid based composition. Googlebox is so wonderful because of the warmth, good humour and honesty that Studio Lambert treats its contributors within the edit. They are the stars and this is what needed to come across in any brand extension. We took publicity stills and screenshots as reference for vibrant photo treatments and pictographic illustration.